Job Description

Job Details

Bethany Campus - Bethany OK

Staff Full-Time

4 Year Degree

Up to 25%

Description

Social Media Manager/Digital Content Creator

Full Time / Salary / Exempt

WORK SCHEDULE

Monday through Friday 8:00 am to 5:00 pm some nights/weekends

JOB SUMMARY

The Social Media Manager/Digital Content Creator leads SNUs online brand presence and ensures consistency with the SNU Brand Guide and Creative standards. This role manages social media strategy content creation and audience engagement across Facebook Instagram TikTok and LinkedIn.

RESPONSIBILITIES

Essential Functions:

• Collaborate with campus creatives and marketing teams to create visually excellent social media content
• Create digital content for the university social media platforms designed to attract prospective students and engage alumni and donors.
• Analyze social media engagement data and identify trends to inform future strategy.
• Monitor audience interactions and respond to comments and messages to maintain strong community engagement.
• Plan and execute digital content that builds community and support the universitys mission and brand.
• Develop and manage a scheduling calendar to coordinate consistent mission-driven content.
• Monitor key performance indicators of social media marketing campaigns for monthly reporting.
• Monitor competitor activity and social media trends to identify opportunities for improvement.
• Hire train and oversee social media student interns.
• Work under pressure and meet deadlines
• Maintain positive interpersonal relationships
• Work independently while demonstrating initiative and accountability.
• Deliver excellent customer service through clear timely communication
• Contribute to a positive collaborative workplace.
• Additional duties as assigned

Qualifications

Required Qualifications:

• Southern Nazarene University is an expression of the Church of the Nazarene. According to SNU policy all faculty and staff must profess faith in Jesus Christ possess a strong personal Christian commitment and be committed to the SNU mission to make Christlike disciples through higher education in a Christ centered community.
• As an institution of the Church of the Nazarene applicants must understand and embrace the biblical principle that all people are created in the image of God and should be treated with dignity and respect including a belief in equal opportunity to work contribute and flourish without discrimination.
• Bachelors degree
• Strong writing/copywriting skills
• Great organizational skills; ability to monitor multiple social media platforms concurrently
• Excellent communication skills for reporting analytics/results
• Good leadership skills to organize social media interns.
• Adept at community building and keeping calm under high-pressure online interactions.
• Strong technical skills to create visuals and support collaboration with marketing and creative team members.
• Learn and utilize for project management
• Ability to study and interpret marketing analytics for strategic planning.
• Strong verbal communication skills
• Applicants must have an understanding and personal application of the biblical principle that all people are created in the image of God and should be treated with dignity and respect including a belief in equal opportunity to work contribute and flourish without discrimination.
• Ability to prioritize multiple demands in fast-paced work environment
• Typing punctuation and spelling competency
• Novice photography and/or video skills preferred but not required

Preferred Qualifications:

• Background in social media for organizations
• Experience in higher education

Supervision Received:

Receives supervision and work assignments from a designated supervisor although other staff members in the unit may provide work direction.

Supervision Exercised:

May be responsible for the coordination of work assignments for student employees.

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Benefits

Generous benefit structure including family health insurance plan (shared cost) long term disability dental insurance group life insurance retirement matching tuition remission vacation sick leave personal days and holidays.

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